Marketing Manager (m/f/d)

Your Missions

Strategic Planning & Execution

• Develop and implement regional marketing strategies aligned with corporate objectives and growth targets.
• Define clear portfolio priorities based on market trends, competitive intelligence, and clinical needs.

Portfolio Management

• Oversee the product life cycle from launch to discontinuation, ensuring market readiness and profitability.
• Collaborate with global teams on portfolio expansion, product upgrades, and new technology introductions.

Go-to-Market (GTM) Planning

• Lead cross-functional GTM strategies for product launches and campaigns across the SEAT region.
• Ensure marketing content, clinical evidence, and sales tools are locally relevant and impactful.

Market Development & KOL Engagement

• Identify and develop new market opportunities and high-growth clinical segments.
• Build and maintain strong relationships with Key Opinion Leaders (KOLs) to support advocacy, product adoption, and clinical validation.

Collaboration with Local Teams & Distributors

• Partner with country marketing and sales teams to adapt strategies to local market conditions.
• Provide guidance, resources, and training to support local execution.

Performance Measurement & Reporting

• Monitor and analyse marketing program effectiveness, market share, and ROI.
• Provide regular updates to regional leadership and recommend data-driven adjustments.

Budget Management

• Plan, track, and optimise marketing budgets to ensure efficient use of resources.

Cross-Functional Collaboration

• Work closely with Regional Sales, RA/QA, Clinical & Training, and Global Marketing to validate product-market fit.
• Coordinate with Legal, Finance, and Operations for partnership negotiations, contract reviews, and risk assessments.

Your Talents

Education & Experience

• Bachelor’s degree in Marketing, Business Administration, Life Sciences, or related field (Master’s degree preferred).
• Minimum 5 years marketing experience in the medical devices, healthcare, or life sciences sector, with at least 2 years in a regional or strategic marketing role.
• Proven track record in product portfolio management, market development, and successful product launches.

Technical & Professional Skills

• Strong understanding of clinical applications, healthcare systems, and surgical workflows.
• Experience in developing and executing go-to-market strategies and marketing campaigns.
• Proficiency in market analysis, business case development, and ROI tracking.
• Excellent presentation, facilitation, and negotiation skills, with the ability to influence cross-functional teams and stakeholders.
• Competence in CRM, marketing automation, and data analytics tools.

Personal Attributes

• Strategic thinker with a results-driven mindset.
• Strong interpersonal skills with the ability to engage effectively across cultures and seniority levels.
• Highly organised, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
• Willingness to travel within the SEAT region and internationally as required.

Language Skills

• Proficiency in English (written and spoken) required; additional Asian language(s) an advantage.

Your Benefits

• Leave Benefits (Vacation Leave, Sick Leave, Parental Leave, etc.)
• Birthday Benefits
• Transport Allowance (if applicable to role)
• Accessibility to Public Transport
• Flexible Work Arrangements
• Group Health Insurances
• Flexi-Benefit Reimbursement
• Wellness Programs and Activities
• Professional Development Opportunities
• Global Exposure & Business Travel Opportunities (if applicable to role)
• All other statutory benefits